{"id":31685,"date":"2025-06-23T15:47:37","date_gmt":"2025-06-23T05:47:37","guid":{"rendered":"https:\/\/www.machines4u.com.au\/mag\/?p=31685"},"modified":"2025-06-25T14:20:44","modified_gmt":"2025-06-25T04:20:44","slug":"stronger-together-hyster-nz-celebrates-80-years-of-excellence-joining-adaptalift-group","status":"publish","type":"post","link":"https:\/\/www.machines4u.com.au\/mag\/stronger-together-hyster-nz-celebrates-80-years-of-excellence-joining-adaptalift-group\/","title":{"rendered":"Stronger Together: Hyster NZ Celebrates 80 Years of Excellence joining Adaptalift Group"},"content":{"rendered":"

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Presented by\u00a0Adaptalift Group<\/a><\/p>\n

In a milestone year, Hyster New Zealand proudly celebrates 80 years of materials handling leadership, marking eight decades of trusted service to Kiwi industries. As part of this celebration, Hyster NZ begins an exciting new chapter now operating as Adaptalift Group<\/strong> in New Zealand.<\/p>\n

Founded in 1945 as Gough Materials Handling, Hyster NZ has a long-standing reputation for reliability, innovation, and premium forklift and materials handling solutions. Following its 2020 rebrand to \u2018Hyster NZ\u2019 under Sime Darby Transport (NZ) Ltd, the company continued to deliver on Hyster\u2019s global legacy.<\/p>\n

Now, in 2025, the transition into the Adaptalift Group<\/strong> \u2014 one of Australia\u2019s leading providers of fleet management and integrated materials handling solutions, marks the beginning of a new era of capability and growth.<\/p>\n

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\u201cHyster New Zealand is a strong business with deep customer relationships, great technical expertise, and a nationwide footprint,\u201d <\/em>said Steven Taylor, CEO of Adaptalift Group.<\/p>\n

\u201cOur initial focus is on supporting business continuity, working closely with the team and customers to ensure service levels are maintained and optimised. We want to develop a deep understanding of where we can best add value to existing customers \u2014 through product knowledge, technology solutions, and access to a wide parts inventory.\u201d<\/em><\/p>\n

What This Means for Customers<\/strong><\/h3>\n\u00a0<\/strong>\n

The integration opens the door to an expanded suite of products and solutions, increased support capabilities, and greater trans-Tasman opportunities for customers. Immediate benefits include:<\/p>\n

    \n
  • Broader product and solution offerings across materials handling, fleet management, safety, and automation \u2014 backed by Adaptalift\u2019s diverse brand portfolio.<\/li>\n
  • Stronger national parts supply, service networks, technical expertise, and telematics capabilities, enhancing safety, uptime, and performance.<\/li>\n
  • Seamless support for major account customers with trans-Tasman operations, thanks to a united presence across Australia and New Zealand.<\/li>\n
  • Ongoing access to Hyster\u2019s trusted brand and expert support teams \u2014 now with enhanced backing from Adaptalift\u2019s infrastructure and systems.<\/li>\n<\/ul>\n

    Importantly, the change will be seamless for existing customers, who will continue working with the same experienced team they know and trust, while gaining access to expanded capabilities and support infrastructure.<\/p>\n

    \"\"<\/p>\n

    \u201cAt Adaptalift Group, we\u2019re constantly asking: How can we deliver better outcomes, where can we remove complexity and what else can we do to help our customers win?\u201d, <\/em>said Ryan Hosking, New Zealand Manager, Adaptalift Group.<\/p>\n

    “That mindset drives us to innovate, simplify, and improve \u2014 not just in our products and service delivery, but in how we support our customers and one another.”<\/em><\/p>\n

    Together, Adaptalift Group and Hyster NZ are stronger \u2014 building on 80 years of local New Zealand expertise as well as over 45 years of Australian expertise to deliver next-generation solutions for tomorrow\u2019s materials handling needs.<\/p>\n

    Celebrating 80 Years. Looking Forward Together.<\/strong><\/p>\n

    \n\n\n\n\n","protected":false},"excerpt":{"rendered":"

    Presented by\u00a0Adaptalift Group In a milestone year, Hyster New Zealand proudly celebrates 80 years of materials handling leadership, marking eight decades of trusted service to Kiwi industries. As part of this celebration, Hyster NZ begins an exciting new chapter now operating as Adaptalift Group in New Zealand. Founded in 1945 as Gough Materials Handling, Hyster […]<\/p>\n","protected":false},"author":40,"featured_media":31690,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7837,7838,35,33],"tags":[3454],"yst_prominent_words":[],"class_list":["post-31685","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-access","category-construction","category-featured","category-machines4u","tag-access"],"_links":{"self":[{"href":"https:\/\/www.machines4u.com.au\/mag\/wp-json\/wp\/v2\/posts\/31685","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.machines4u.com.au\/mag\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.machines4u.com.au\/mag\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.machines4u.com.au\/mag\/wp-json\/wp\/v2\/users\/40"}],"replies":[{"embeddable":true,"href":"https:\/\/www.machines4u.com.au\/mag\/wp-json\/wp\/v2\/comments?post=31685"}],"version-history":[{"count":22,"href":"https:\/\/www.machines4u.com.au\/mag\/wp-json\/wp\/v2\/posts\/31685\/revisions"}],"predecessor-version":[{"id":31716,"href":"https:\/\/www.machines4u.com.au\/mag\/wp-json\/wp\/v2\/posts\/31685\/revisions\/31716"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.machines4u.com.au\/mag\/wp-json\/wp\/v2\/media\/31690"}],"wp:attachment":[{"href":"https:\/\/www.machines4u.com.au\/mag\/wp-json\/wp\/v2\/media?parent=31685"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.machines4u.com.au\/mag\/wp-json\/wp\/v2\/categories?post=31685"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.machines4u.com.au\/mag\/wp-json\/wp\/v2\/tags?post=31685"},{"taxonomy":"yst_prominent_words","embeddable":true,"href":"https:\/\/www.machines4u.com.au\/mag\/wp-json\/wp\/v2\/yst_prominent_words?post=31685"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}