Email Frequency: What’s The Sweet Spot?

7 years ago

Finding the right email frequency is a challenge for every business. You’ve got to think about how many emails you…

Use Preview Text To Boost Open Rates

7 years ago

Preview text: What is it and why is it important? Well, it’s a small (but essential) line of text that…

Understanding Your Machinemail Email Summary And Reporting

7 years ago

Email marketing is one of the most measurable marketing tactics you can use. But, it can get pretty overwhelming. Open…

How To: Easily Build A Business Email List By Exporting Your Current Contacts

7 years ago

With our new Machines4U email marketing tool, we understand you may need to export contacts from outside servers. These contacts…

How To Segment Your Email Lists: 10 Best Practice Tips

7 years ago

Successful email marketing needs segmented lists. According to OptinMonster, a properly segmented campaign can improve your open rate by 14.37%…

How To Create Killer Subject Lines (And Things To Avoid!)

7 years ago

You invest so much time perfecting email copy, adding quality images and choosing the best call to action, but what’s…

Email List Cleaning: What Is It and Why Is It Important?

7 years ago

What is email list cleaning? Put simply, it’s getting rid of uninterested and unengaged email addresses from your list. Keeping…

Are You Sitting On A Bigger Email Database Than You Realise?

7 years ago

So you’ve found some time to sit down and send a marketing email, but… you don’t have a database. Fret…

Why Choose an Electric Forklift?

7 years ago

Over recent years, the electric forklift has quickly become one of the most popular types of forklifts on the market.…

8 Popular Excavator Attachments And Their Uses

7 years ago

One of the reasons excavators are such versatile machines is the sheer number of attachments they can use. Whether it’s…