New Australian Deere Construction Dealers Confirmed

Earlier this year, John Deere Construction announced the end of their distribution agreement with Hitachi Construction Machinery Australia (HCMA).  Now, Deere confirmed their new Australian dealers for John Deere’s construction equipment.

Deere confirmed their new Australian dealers include AFGRI Equipment (WA) and RDO Equipment (NSW, Qld, SA, NT & TAS), effective as of May 1 2019.

John Deere Construction and AFGRI Australia

Patrick Roux, chairman of AFGRI Equipment Australia, told Quarry Magazine they will operate 5 branches across WA:

• Geraldton
• Esperance
• Boyup Brook
• Albany
• Perth

Roux discussed why John Deere approached AFGRI. With a relationship spanning over 56 years, this agreement was a natural next step for both.

“The success we’ve enjoyed with the John Deere agricultural range in Western Australia, combined with our outstanding service levels, ethos, customer relationships and extensive retail network in Australia, encouraged John Deere to approach us to manage its construction and forestry equipment retail network in the region,” Roux said.

“Western Australia is experiencing a good level of infrastructure development and construction activity. AFGRI Equipment is eager to tap into this to increase market share,” he added.

“With the contract now signed, we are very enthusiastic to prove ourselves worthy of this appointment. We’ve already started to recruit and appoint specialist staff,” Roux said.

John Deere Construction and RDO Equipment

Taking on the agreement for the rest of Australia, this is a big deal for RDO Equipment.

“We’re excited to announce the establishment of RDO Equipment Pty Ltd. (RDO Equipment) as the newly appointed John Deere Construction and Forestry (C&F) dealer. On May 1, we take over from Hitachi Construction Machinery to support more than 1,600 machines sold since 2010 in this area.” RDO Equipment says on their website.

With their HQ in the US, RDO Equipment spans across the US, Africa, Mexico, Russia and the Ukraine, as well as Australia. According to their website, they are the largest John Deere dealer in the world. So it seems fitting RDO have secured this agreement for their Australian customers.

Take a look at John Deere machinery for sale or check out the latest construction machinery available for auction.